It can be difficult convincing a local business that having an online presence is beneficial, and will be worth the initial investment. Although a nationwide chain, Papa Johns has gone online and last year made $400 million in sales just from online orders, and over $1 billion in all online sales. Sure, Papa Johns invested 15 million in online technology, but consider the ROI!
What can your business do online that you’re not doing now?
A plumber company back in Missouri had radio ads that informed listeners about online appointment scheduling. How sweet is that?
A realtor I’m friends with lets you ask questions about real estate to their “Real Estate Hotline”.
A local dry cleaners offers coupons on their site that you can print off and bring in. It got me to use them!
